Use social media to communicate with customers
Using social media and other tools during a crisis can keep your customers informed and connected. Here are some ways to do it.
5 steps to creating an email newsletter for your business
Creating an email for your business isn’t hard once you know your options. And there are a lot of options. But based on your own business needs, you can narrow your choices and make some decisions.
Email strategy checklist
Ask yourself these questions as you plan your email newsletter. What is your goal? How does it align with your business’ goals? Increase sales? Drive traffic to your website or blog? Act as a lead to bring in more customers? Based on that goal, what kind of content do you want to include, and where…
Build your brand with a weekly email newsletter
Advertising. Website. Social media. You may already have employed some or all of these marketing solutions to spread the word about your brand, company or organization. Is there more you can do to build your brand? Absolutely. One suggestion is to create a regular email newsletter. Why email? Think about it: Emails are flexible in…